Last Updated: Jan 27th, 2020

This Privacy Policy in connection with Terms and Conditions govern your use of certain online services, software, applications, content and Website (collectively, the “Services”) made available to you by Velo Reality Corporation, an Ontario Corporation, and/or its affiliated entities, (collectively “Velo Reality,” “We,” “Us,” or “Our”).

We respect your right to privacy. Your ability to make informed choices about the use of your information is important to us. We want to make sure that you understand the type of information we collect about you, how it is used and the safeguards we use to protect it. This Privacy Policy explains our policy regarding the collection, use, disclosure and protection of personal information you share with us.

Before you get to the details, here are a few of our fundamental privacy principles:
Information you upload or post to Velo Reality may be seen by others depending on your privacy settings.
We aggregate and de-identify certain information about our members to use for business purposes.
We give you several ways to control the privacy of your personal information and are continuously working to enhance privacy options available to you.

What Information does Velo Reality Collect?
The type of information that we collect and retain depends upon your interaction with Velo Reality. Here is a short overview of the main types of interactions.

Information You Give Us.
We collect the personally identifiable information you provide to us:
Create a user account, place an order, register a product (information we collect is necessary to complete the account registration and transaction and so that we can ensure you Velo Reality products and services):
Username (unique identification)
Password (security purpose)
E-Mail address (basic communication)
User Weight (to be able to control the indoor trainer)
User Height (to be able to control the indoor trainer)
Date Of Birth (to be able to calculate a default power / heart rate zones, FTP)
Country (Tax calculation, Limitation for payment gateways based on the country)

Requesting product support or other services (information we collect is necessary to, provide support and to respond to queries such as your name and address and information about your computer hardware, software (including your License Number), and the nature of the problem you are experiencing).
Participate in surveys (information we collect may include demographic information such as age, gender and number of household members).
You have the final decision on whether to proceed with any activity that requests personal information. However, if you do not wish to provide information needed for a transaction, you may not be able to complete it.

You have an option to share your information with sites like Strava and others to track your training and riding if you wish to do so.
Velo Reality does not knowingly collect information from children under 13 years of age. The Services may not be used by children under the age of 13 without a parent’s express written consent.

Technical information.
Generally, you may visit our website(s) without identifying yourself. However, certain technical information may be collected as a part of your use of our Services. Such information includes but not limited to: your IP-address, the website you linked from, access times, pages you visit, the links you use, the content you viewed, information about your devices and other such technical information your browser provides us with or as may be otherwise collected in connection with certain products and services. In addition we use Google Analytics as a method of tracking site statistics and user behavior on the Site.

Payment information.
To process your payments we use Payment Card Industry certified third-party payment services. When you make a payment through our payment page, we may collect information from you to properly process your payment. This personal information may include your name, address, phone, email address, your credit card information and payment amount. When you initially provide or update your payment information, we transmit it via an encrypted connection directly to them so they process your payment information in accordance with their own Privacy Policy. We don’t store your payment information.

Public information
If the option is available to you to identify any of your Information as public, and you make a choice to identify it as public – you are authorizing us to share such information publicly, which means you have elected to make certain possibly Shared Information publicly available. Also, there may be public areas of the Services such as message boards, online forums, leaderboards, etc. in which you are able to post information or appear in, that will be publicly available. By choosing to use these areas, you understand and agree that anyone may access any information in those areas.
Please note that if you chose to use an option of uploading your rides (with all statistics attached to it) to Strava or any other similar networks this information will have permission rights from your profile on this particular provider and will become a subject of this provider’s terms and privacy policy.

The purposes for which we collect your data
Velo Reality collects your personal data mainly for the purposes described below:
– If we need to fulfill your requests or making sure that the order processed correctly
– If we need to enforce the contract between you and Velo Reality
– If we need to ensure the functionality and security of our products and services
– If we need to identify you and to prevent and investigate fraud and other misuses
– For development of better products and services. We may also use your personal data to personalize our offering and to provide you with service more relevant to you.
– For communicating with you for marketing purposes to information regarding our products and/or services or for customer satisfaction surveys. We also may display targeted in-app advertising to you.

How Do We Use The Information We Collect?
The personal information we collect is generally used to process your requests and transactions, to provide you with high quality service, to tell you about opportunities we think will be of interest to you, to customize your Velo Reality experience and to understand your needs so that we may provide you with the most suitable products and services. For example, we may use your personal information to help us:
Provide you with information about product upgrades, new products, services, research on future product ideas or improvements;
Send newsletters, informative e-mails or other information which has the nature of business announcements. Velo Reality reserves the right to use customers’ contact information to send them information it deems important for the full utilization of its products and services. Every registered customer may choose not to receive such information by simply replying to any message to that effect and writing the word “unsubscribe” in the subject line (with the exception of messages which are necessary for the functionality of our products and services);
Create content that is relevant to you;
Provide you with special offers that may be of interest to you;
Assist us in creating better, customized products and services to meet your needs;
Allow you to purchase and download products, obtain access to services or otherwise engage in activities you select;
Help you quickly find software, services, or product information important to you;
Allow you to participate in interactive features of our service, when you chose to do so; and
Notify you about changes to our service.

With Whom Do We Share Your Information?

Third Parties

Velo Reality does not sell or rent your personally identifiable information to third parties. Under certain circumstances and from time to time, Velo Reality may share your personally identifiable information with third parties as set forth below. In such circumstances, we provide only the information necessary to perform the function or to provide the service for which it has been shared. These third parties are required to keep the information confidential and are not permitted to use the personal information provided by us for any purpose, except as authorized by Velo Reality.

Velo Reality may share your information with third parties such as:

Service Providers: We may share your personally identifiable information with trusted service providers who provide operational or other support services to our Customers or who perform certain functions on our behalf. Examples include providers who fulfill orders, ship products, process transactions (including credit card transactions), distribute e-mails, conduct research or statistical analysis or provide other marketing assistance. It may be necessary to share user personal information with these service providers in order to allow them to provide their services. You have the right not to provide the requested information, but in such case you may not be able to receive these services. Those service providers will be permitted to obtain only the personal information they need to deliver the service and we require that they keep the personal information of our customers secure and confidential and comply with the Act and all other applicable laws. We also require that these contractors use our customers’ personal information only on behalf of Velo Reality and do not disclose them to third parties or use them for any other purpose.
Other Disclosures: We may share your personally identifiable information if we believe in good faith that such disclosure is: a) authorized by law or necessary to comply with a legal process; b) in response to legal claims; c) required to protect and defend the rights, property or legitimate interests of Velo Reality (including the enforcement of our agreements); d) necessary to protect personal safety, property or other rights of Velo Reality and its customers or employees; or e) an integral part of a sale of all or part of our business.

GDPR Rights

Access and Porting
You can access much of your information by logging into your account. To download a copy of your data contact us via e-mail

Rectify, Restrict, Limit, Delete
You can delete much of your information by logging into your account. If you are unable to do this, please contact us at Velo Reality will generally respond to your request within 1-2 business days.

If you have provided personal information to Velo Reality you may ask us to advise you of the scope of information we processes about you. You should wish to raise a concern about our use of your information. Please contact as via e-mail
Furthermore, we believe that the individual is invaluable in ensuring that data is complete and accurate. We will provide you with access to personally identifiable information you provide through Velo Reality for as long as we maintain that information in a readily accessible format. Similarly, we permit and encourage you to correct inaccuracies in the information you submit to us through Velo Reality. If you believe that Velo Reality does not have your current personal information, you can update it by visiting the user account settings on Velo Reality.

Deleting Information and Account Removal
You may request that your account is deleted by visiting

Please note that while we do take reasonable steps to protect your information, no website, Internet transmission, computer system or wireless connection is completely secure.
We cannot ensure or warrant the security of any information exchange between you and Velo Reality. Transmitting personal information is done at your own risk.

A “cookie” is a small text file containing a string of characters that is sent to your computer and stored on your hard drive when you visit a Site or Services. It is a common practice to use cookies to provide useful features for their users. When you visit the Site, a cookie will be stored on your computer. Our cookies do not contain any personally identifying information, they work by assigning to your computer a unique number that has no meaning outside of our organization. We use them to provide features such as personalization, to save your member ID. We may also use cookies to assist it in delivering content specific to your interests. Most Web browsers automatically accept cookies, but you can change settings in your browser to prevent that. Not accepting cookies may make certain features of our service unavailable to you. We may also use your IP address to identify you, to administer the Service and to assist in diagnosing problems with some equipment.

We may use other companies to serve advertisements when you visit and use the Services. These companies may collect and use information such as: IP address, browser type, time and date, subject during your visits to the Services and other web sites in order to provide and target advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie, a third party web beacon and/or pixel tags to collect this information. None of them collect any personal information from your computer, such as your e-mail address. Please note that other companies use of their cookies is subject to their own privacy policies. We don’t share our cookies with other companies.

Privacy Policy changes
Velo Reality reserves the right to modify this Privacy Policy at any time. All changes to any terms or conditions of this Privacy Policy will be posted on the Site in a timely manner. If we decide to change this Privacy Policy, Velo Reality will post those changes on this Privacy Policy and other places that we consider to be appropriate.